Combining all the major trends with practicality, optimism and humor

"wealth of information and insights"
President & CEO
Zurich U.S Enterprise Risk

"unique insights; challenging candor; great"
CEO MHC of America's CEO Conference

"One of our highest rated speakers ever; out of over 400!"
American Institute of CPA's
National Convention

"genuinely new information...one of our highest rated ever"
Meeting Professionals International, Canadian Council

"first to score unanimous 10's from two gatherings"
Academy for Chief Executives; UK

'genuinely fresh analysis"
SVP & Director;
National Bank of Canada

Warren Evans - the 'trends blending' expert

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What happens when you combine a Mensa Mind, with 25 years of in-the-trenches business experience, and focus them on our evolving marketplace and the future of work?

You get Warren Evans'
A Look at:
Where in the World the World is Going
"one of the most comprehensive, and pragmatic, analyses of what's happening being delivered today"

All your plans will unfold against a backdrop of the major trends we see swirling around us. Recognizing opportunity, and leapfrogging the competitive pack, depends on understanding what is driving the
macro-trends under the surface, and how they will interact with each other to impact your organization.

Economists analyze statistics; demographers do ages; techno-guru’s deliver the next ‘Oh Wow!’ thing. The reality is that these things are not happening in isolation. Evans’ work looks at how they are interacting with each other, to deliver fresh analysis and practical insights.

Sample Highlights

Personality is the Brand

• How demographics & broadband are changing the realities of branding, and what leaders need to be doing to get ahead of the curve.

Hollywood Days & Cyber Knights

• How psychographics and technology are changing the future of work, and re-shaping the recruiting wars.

The next Service Revolution: it started last Tuesday

• How customer intelligence is setting new standards, and what you need to do to seize advantage and drive market share.

Three Generations; one urgent issue

• How the corporate restructurings of the last decade have now created a different, and critical, priority for knowledge management.

Success Tomorrow

• Why ‘character counts’, ‘simplicity gets hot’, and ‘risk reduction rules’.

Warren Evans is a trends analyst and strategy consultant. His blue-chip client list runs from American Express through Microsoft and McDonalds to Zurich Insurance, and spans more than 20 countries on six continents. He brings to the platform a unique combination of genuine expertise and powerful delivery. His compelling information, practical ideas, upbeat approach and irreverent sense of humor have won him rave reviews around the world.

Keynote Presentation

This "future trends" presentation is most typically used to kick off an event. In its 'basic' form it touches on all the macro-trends, looks at what is really driving them below the surface, and describes the impact their interaction will have.

It paints a comprehensive backdrop and identifies issues against which all the ensuing discussions can happen.

The breadth of this material allows subsequent speakers to reference the opening session, creating linkages throughout the meeting. The effect is a more cohesive event.

More focused presentations

While every presentation needs some broad perspective to create context, a particular element can be expanded into the core of the presentation to address specific priorities or needs.

A few examples:

Personality is the Brand

• One version of this is targeted for Sales, Marketing, Positioning; another is designed for Leadership and Corporate Culture

Hollywood Days and Cyber Knights

• Corporate Structure, HR Strategy, Recruiting

The Next Service Revolution: It started last Tuesday

• Service, Sales, Customer Retention, Innovation

Three Generations; one urgent issue

• Leadership, Succession Planning, Knowledge Management

"Holding Hands and Staying Together": a New Approach to Networks

• Corporate Strategy, Sales, Market Penetration

Popular Breakout Topics

The Symbolics of Leadership: Making Values Come Alive

Based on years of research, this program describes what effective leaders are actually doing, on a day-to-day basis, to shape their organizations for future success. This is not theory: it is a blueprint of the specific mechanics that can be applied at almost any level.

The trends presentation describes the future of work; this one goes on to detail how to thrive as an effective leader.

Another Option:

This idea has proven popular with numerous association clients, and been used in a variety of ways. After the opening keynote, Warren will do an exclusive Q&A session for a specific group. This has been done to add value for sponsors, senior members, the executives, partners, major vendors or customers, or for the 'companions' program. There is no additional charge for this option.

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